Interstate Restoration is the 2nd largest commercial restoration company in the United States, featuring office locations in major areas that are typically affected by natural weather events. Having worked with Interstate Restoration for over 8 years we helped guide the company through multiple iterations of the website and create strategies for lead generation campaigns as new social media and platforms became available.
During this time, the company acquired several small to large restoration companies including ones in Florida, Michigan, Hawaii and Canada – which provided an opportunity to create new strategies for local SEO search in the restoration industry.
SEO traffic driven in Canada increased more than 300% in the past 18 months and Bounce Rate improved by 18%. The company typically targeted larger multi million-dollar restoration projects but we also created lead generation strategies for water restoration segments of their business.