Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /nfs/c01/h06/mnt/6951/domains/32digital.com/html/wp-includes/pomo/plural-forms.php on line 210

Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /nfs/c01/h06/mnt/6951/domains/32digital.com/html/wp-content/plugins/revslider/includes/operations.class.php on line 2758

Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /nfs/c01/h06/mnt/6951/domains/32digital.com/html/wp-content/plugins/revslider/includes/operations.class.php on line 2762

Warning: "continue" targeting switch is equivalent to "break". Did you mean to use "continue 2"? in /nfs/c01/h06/mnt/6951/domains/32digital.com/html/wp-content/plugins/revslider/includes/output.class.php on line 3706
Marketing For PCBs: Printed Circuit Boards Marketing - B2B Marketing Strategies
Digital Marketing Agency in Portland, OR and Vancouver, WA.
Follow Us

503-549-4728

Portland, OR & Vancouver, WA

32° digital

 
Client Story

Marketing For PCBs: Printed Circuit Boards

Technology & Manufacturing Digital Marketing

The Printed Circuit Board industry is a very competitive business, and PCB Unlimited needed help to create an SEO strategy that would capture very specific leads that needed PCBs completed within a range of specifications.  We created an technology focused SEO campaign that consolidated their content, filled content/ranking gaps, and established a plan for new content to be created.  Their product listing pages also received a refresh in their design and layout – helping to create a better and more trusted experience for customers.

PCB Unlimited saw a 15% increase in SEO driven traffic in a 6-month period, a 13% increase in conversion rates, and a 22% drop in bounce rates.  Combined, these factors compounded to increase revenues and average order size significantly.

 

SEO, Content Strategy, Analytics, Reporting

13%

Conversion Rate Increase
Digital Marketing Services & Strategies
Increased Conversion Rates

Reduced Bounce Rates

Increased Organic Search Traffic

More Returning Customers

Let's start a conversation about how to get results like these for you.
About 32° digital
OUR MISSION

We help brands find and cultivate the best digital channels to successfully forge meaningful relationships with customers.

Impactful digital brand representation and conversation happens when companies understand and engage with the consumer in clear and creative ways.

Every channel has a unique opportunity to capture customers. We understand and build strategy to expand successful channels.

PLAN

We have a passion for understanding how consumers search and engage with digital assets. Our team will help you understand the motivation behind consumer’s search habits and create a plan to engage. We believe that brands can be impactful with the right allocation of resources, regardless of company or resource size. Our goal is to develop a plan that fits company’s resources but does not settle for second place.

STRATEGIC ENGAGEMENT

Strategic engagement happens when brands understand what the consumer really wants. In any industry there are experts in content marketing, but the consumer is really the expert – they drive the conversation and they drive the engagement. We understand that consumers are ready to engage. Our strategy means that we lead brands in developing tools, assets, content, and outposts to facilitate engagement.

DATA DRIVEN STRATEGY

Analytics means you will understand which strategies work. Digital marketing has grown so much in the last 2 decades that digital insights can now lead strategy for offline strategies. We understand that the online and offline strategies need to work together and understanding user engagement and purchasing patterns means more business.

THOUGHT LEADERSHIP

Consumers now demand that brands that leads with thought-leadership and advanced thinking. Content and Ads can be targeted so much that consumers actually appreciate and expect that experience. Increasing customer loyalty and engagement keeps your brand on top.