Digital Marketing Agency in Portland, OR and Vancouver, WA.
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Portland, OR & Vancouver, WA

32° digital

Insights

Google Grant Changes That Your Non-Profit Needs To Address

Google’s Grant program allows non profits to take advantage of essentially free advertising across the Google Search result platform.  There are restrictions in how you can use your account, and over the past year Google has made changes to make those restrictions tighter.  Google’s program gives about 35,000 non profits this opportunity, but the requirement to...

Google Adwords Strategies For Start-Ups

How can a start up business succeed using Google paid search with a limited budget? When you look at the goals of a paid search campaign, they can be boiled down into two different activities: Brand awareness and general traffic.  Let’s call this the top of the funnel – people who are interested in what you offer...

Winning Local Search Strategies For National Franchise Businesses

Owning a franchise is an exciting and dream-fulfilling decision. Often the decision to start a franchise includes consideration into how much support the national brand will give your newly opened franchise business. Most franchise agreements include fees being paid into a corporate marketing fund or co-op marketing fund that will help support the local brands with...

Engage with 32° Digital

Today we're at Engage in Portland, SEMpdx's premier annual conference held at the Sentinal Hotel in downtown PDX.  Speakers from around the world are here to share their digital marketing tools and tips, connect with agencies and share their stories of how they are making an impact for their brand....

Keyless Hotel Room Entry using smartphone

Trends: Keyless Entry Systems for Hotel Rooms

Technology is changing at a such a fast pace that hotels are quickly integrating technology changes into improved guest experience and flexibility.  Hotel executives are quick to jump on new tech ideas so that they can differentiate their hotel in the marketplace.  There are many different hotel door lock systems and hotel digital key systems for...