This past week at the Wine Marketing & Tourism conference we had the change to listen to a panel of speakers talking about wineries can get in front of those in the Concierge industry. ] Colby Smith, Founder, CANVAS, Moderator Christine McMillan, Independent Concierge, CM Destinations & Consulting Maggie Walker, Lead Concierge and Wine Director, Kenwood...
Michael Thomas, Principal Analytical Lead at Google Travel spoke at the Wine Tourism & Marketing Conference about Macro trends in travel for the wine industry. Here are some data points that we found interesting. The overall travel industry is a $1.6 Trillion industry. And yet, only 44% of the revenue happens online. This means that there's a...
Voice search is the fastest growing segment of search right now, and it’s going to accelerate with the rise in usage of personal assistants. Today, I am speaking in Santa Rosa at the Wine Tourism & Marketing Conference, with representatives from wineries and tourism organization in attendance. Here’s a look at the presentation that I am presenting...
The Unique Venues Membership Conference was recently in Portland, OR – filled with conference services directors, representatives from universities such as Yale, University of Miami, aquariums, and other unique meeting spaces. I presented a workshop called Sell 5 WAYS TO USE SOCIAL PLATFORMS TO GENERATE LEADS BETTER. We live in a time when we are bombarded with...
Today we're at Engage in Portland, SEMpdx's premier annual conference held at the Sentinal Hotel in downtown PDX. Speakers from around the world are here to share their digital marketing tools and tips, connect with agencies and share their stories of how they are making an impact for their brand....
This year’s SEMPDX SearchFest was another hit! Speakers from all around the world brought the latest search marketing strategies to in-house and agency digital marketing professionals in Portland. We had a wonderful keynote from Tim Mayer, the CMO at Trueffect and Heddle Marketing, well known for his early work at Overture, Yahoo! and FAST. Tim’s keynote discussed some...
SEMPDX was started as a way to educate local Portland businesses on the importance of SEO and online marketing - it has grown into a 500+ person community focused on education and building connections. Each year SEMPDX holds a conference called SearchFest that brings in speakers from around the world, giving the local community access to...